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  Today Online 25 Jul 07
I'm not a plastic bag ... and I'll not be launched in S'pore
Ansley Ng

Channel NewsAsia 24 Jul 07
Launch of "I'm Not a Plastic Bag" at Ngee Ann City cancelled

SINGAPORE: The Singapore distributors of "I'm Not a Plastic Bag" have cancelled the launch of the designer bag.

The eco-friendly bag was to have made its debut here at the "On Pedder" store in Ngee Ann City on 18 August. But the store said it had decided not to go ahead with the launch, following the trouble the bag caused at its launches in Hong Kong and Taiwan earlier this month.

In Taiwan, shoppers pushed and shoved to get their hands on the Anya Hindmarch bag. It caused a stampede and landed some in hospital. There were similar scenes in Hong Kong, where shoppers lined up for hours to buy the bag, which was produced to encourage shoppers not to use plastic bags.

To avoid such a situation, retailers, not only in Singapore but also in Beijing, Shanghai and Jakarta, have cancelled the bag launch.

In Singapore, the "On Pedder" store said it has been receiving up to 50 calls a day for at least one month. Most shoppers want to be placed on the waiting list. The bag, which has been sold out in the US, was to retail here at S$25. - CNA/yy

Today Online 25 Jul 07
I'm not a plastic bag ... and I'll not be launched in S'pore
Ansley Ng

THERE will be none of the maniacal shoving and screaming by Singaporeans hoping to lay hands on the latest fashion craze — a $25 canvas bag.

On Pedder has scrapped the slated Aug 18 launch of the wildly popular "I'm Not A Plastic Bag" tote at its Ngee Ann city store.

Citing the "unprecedented crowds experienced at store launches in Hong Kong and Taiwan", the store said in a statement that the launch was cancelled "due to concerns for the safety of our customers".

On Pedder will, however, carry selected items from British designer Anya Hindmarch's autumn-winter collection.

The eco-friendly canvas bag, designed by Ms Hindmarch — whose usual designs go for no less than a four-figure price tag — caused a storm in places where it was earlier launched.

Two weeks ago, more than 2,000 Hong Kong shoppers mobbed The Landmark in Central. The five outlets stocking the bag shut to avoid further mayhem. The same day in Taiwan, 785 bags sold out in 15 minutes, and eight people hurt in the rush had to seek hospital treatment.

In Singapore, some 150 pieces of the bag will be sold — but don't bet on getting it. More than 2,000 people have been on the waiting list since March. —
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